Tag: media

Influence Media emerges as winning bidder for Anthem’s music assets with $650M+ offer (report)

admin — Wed, 24 Jun 2026 12:43:06 +0000

It's the third time in a decade that Anthem has been put up for sale after earlier auctions in 2017 and 2022 failed to draw a high enough bid.

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How Agencies Track Ad Costs and Vendor Payments

admin — Tue, 23 Jun 2026 09:33:44 +0000

Agencies manage money moving in several directions at once. Client budgets fund media spend, contractors deliver campaign work, platforms charge ad costs, and vendors submit invoices on different timelines. Without a clear tracking process, agencies can lose margin quickly. A missed vendor invoice, delayed client reimbursement, duplicate platform charge, or unrecorded media cost can distort […]

How to Make a Professional Video Online Without Editing Experience (Step-by-Step Guide)

admin — Thu, 18 Jun 2026 07:31:34 +0000

Why Video Content Matters More Than Ever Video has become one of the most effective ways to communicate ideas, promote products, educate audiences, and preserve memories. Whether you’re creating content for YouTube, social media, a business website, or personal projects, video can help you connect with viewers more effectively than text or static images alone. […]

Hari Nair, former CEO of India’s Tips Music, joins AI content-protection firm ContentLens as strategic advisor

admin — Thu, 11 Jun 2026 11:35:57 +0000

In his advisory role, Nair will provide counsel on ContentLens's go-to-market strategy across the media and entertainment industry in India and globally.

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How to Become a Media Buyer: The Complete Career Roadmap

admin — Tue, 02 Jun 2026 03:33:08 +0000

The digital ad world is huge, and behind the scenes there’s someone making sure the right people see the right ads at the right time: the media buyer. They are the ones juggling budgets, audiences, and platforms like a chess player with a caffeine problem. If you have ever wondered how a brand seems to […]

Reservoir deployed $120m on acquisitions and advances in latest fiscal year, as its annual revenues grew 11% YoY to $175.7m

admin — Thu, 28 May 2026 17:31:01 +0000

Reservoir Media has published its fiscal Q4 (calendar Q1) and full-year financial results for its fiscal 2026, ended March 31, 2026.

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Warner Music partners with GZ Media to show unsold vinyl records can be recycled without compromising sound

admin — Mon, 25 May 2026 09:05:54 +0000

The pilot processed approximately 10,000 unsold records sourced across multiple artists, titles, and pressing plants.

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Warner Music COO, Armin Zerza: Music is under-monetized, under-digitized, and ripe for ‘years of productivity’

admin — Thu, 21 May 2026 16:54:10 +0000

Zerza appeared at the JPMorgan Global Technology, Media and Communications Conference on Wednesday (May 20)

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Owner of Peanuts music catalog files four copyright lawsuits targeting video game publisher, social media posts, and the US government

admin — Thu, 21 May 2026 11:18:38 +0000

Lee Mendelson Film Productions says the lawsuits are intended to halt a pattern of unauthorized commercial use of Vince Guaraldi's compositions.

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Suno sued by Poseidon Wave Media, an entity behind indie duo The American Dollar, claiming it ‘nearly eliminated’ their licensing revenue

admin — Tue, 19 May 2026 17:01:30 +0000

The duo alleges that Suno has reduced their licensing revenue by nearly 80% since the AI company launched its service.

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Taylor Swift hits back at ‘Showgirl’ trademark lawsuit, calling it ‘meritless,’ and alleges plaintiff used her IP in 40+ social media posts

admin — Mon, 11 May 2026 11:09:57 +0000

Taylor Swift's legal team has filed an opposition to a motion for preliminary injunction

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Why Most Brands in Dubai Struggle on Social Media

admin — Fri, 08 May 2026 14:25:00 +0000

Most businesses in Dubai are posting more content than ever before, yet many are seeing weaker engagement, slower growth, and lower reach across Instagram, TikTok, and LinkedIn. The problem usually is not consistency. Most brands are already posting regularly. The real issue is that social media has become far more competitive than it was a […]

How will the major labels overcome the copyright threat from AI music? By turning to the most powerful weapon available: AI itself.

admin — Thu, 23 Apr 2026 20:03:14 +0000

MBW digs through new patent filings describing a 'media rights platform' that sits between rightsholders, gen AI systems, and the end users who want to prompt AI to create derivative works from copyrighted music

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What Is Live Social Shopping? The Complete Guide for 2026

admin — Tue, 21 Apr 2026 03:39:27 +0000

Imagine scrolling through social media, asking a brand a question, watching a product in action, and buying it right there without ever leaving the app. That is live social shopping, and it is changing online shopping fast.Maybe you have seen a TikTok creator unbox a face cream or an Instagram Live where a brand shows […]

Tim Miles appointed EVP of BMG’s global SYNC+ division

admin — Tue, 14 Apr 2026 12:28:04 +0000

BMG taps Warner Music Group veteran to drive its SYNC+ strategy, strengthening its global sync and music-for-media operations.

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